CARZALIA VALLEY PRODUCE PARTNER WITH JOE PERK COFFEE SHOP IN MUSIC FESTIVAL

Columbus, NM - Carzalia Valley Produce, home of the “Carzalia Sweet” onion, have partnered with a local favorite, Joe Perk Coffee Shop to celebrate the 2nd Annual Joe Perk Music Festival, July 2-4, 2004 at Joe Perk Coffee Shop, 122 E. Spruce St, Deming, NM. The festival includes music from twelve local bands, Carzalia Sweet onion cooking competition, and plenty of hometown fun. This event is open to the public, free of charge.

“We are wanting to provide the families in Deming with some good family fun; music, food, and plenty of laughs,” Vivian Moore-Craver, owner of Joe Perk Coffee Shop. “Adding the Carzalia Sweet cooking contest has expanded our program, adding one more element to complete the fun filled festival.” The Carzalia Sweet cooking contest is scheduled for July 3, 2004 starting at 11 a.m.. To participate the public can sign up and pick up their onions at Joe Perk Coffee Shop, Wednesday, June 30, 2004 during regular business hours. Prizes will be awarded and the winning recipe will be featured on our website, www.carzaliavalley.com.

Carzalia Valley Produce has made a commitment to the sweet onion industry to keep pace of the ever-changing produce world while basing all decisions on the sound, family-oriented values used to establish this farm over four generations ago. Carzalia Valley Produce has been supplying consumers with a superior onion since 1953 and have demonstrated their ethics and responsibility to the produce industry. From this obligation to the industry, the “Carzalia Sweet” was born. The “Carzalia Sweet” season runs from June through September, grown only in the high deserts of New Mexico. Other produce grown by Carzalia Valley Produce includes green chile, watermelons, and pumpkins.

For additional information contact Chaddy Robinson at (505) 647-4852.